LIBR 220
Resources and Information Services
Focus: Business Information
Summer 2003

Jill Vassilakos-Long
jvlong@csusb.edu
Office hours:
Friday 6-9pm call (909) 863-1450,
(except for June 20, call June 18 or 25 instead.)


 

 

 

GREENSHEET

Course Description
This course covers the basics of business information. An understanding of the creation, regulation, and dissemination of business information lays the groundwork for effectively and ethically accessing and using business information.

Every day in every library in this country students and investors search for business information. Business owners and investors are most likely to search for information at public libraries, while students in business and management programs search for information at academic libraries. Even in special libraries (especially corporate libraries) planners need business information.

Students will learn how to access company and industry data efficiently by understanding the regulatory processes that govern its dissemination. Students will practice research in the basic business databases to hone their research skills.


Course Objectives

After successfully completing this course, students will be able to

  • locate company data
  • locate comparative data
  • explain discrepancies in data from different resources
  • locate information needed for writing marketing plans
  • demonstrate knowledge of business reference tools, their functions and their limitations
  • take ethical considerations into account when providing business reference service
  • teach business students the basics of business research


School Goals and Objectives:
This course supports the goals and objectives of the California State University, San Jose's School of Library and Information Science by teaching students the important principles and current practice of business information dissemination, research, technologies and utilization.

Course Requirements (papers, exams, fieldwork, online work)
This course includes two in-person mandatory meetings at the California State University, Fullerton campus:
May 31, 2003 Room PLS69, 10:00am - 5:00pm
August 9, 2003 Room PLS69, 10:00am - 5:00pm

The rest of the course is online. “Attendance” in the online portion of the course must be demonstrated by the students through their response to discussion questions, participation in general discussion and through their handing in quizzes on time. If a student does not meet the minimum requirements for participation, that student’s grade will be lowered.

Imagine this as a class that meets Mondays, Wednesdays and Fridays. On Fridays you get assignments and take quizzes. On Mondays and Wednesdays you present information to other students and discuss what you’re learning. In our case deadlines are on Tuesdays, Thursdays, and Saturdays because I thought that it would make life easier for students if I avoided setting deadlines on Mondays and Fridays.

The basic structure will be:
Saturday (by midnight) – lecture and discussion questions posted, assignments posted, assignments due, quizzes due.

Tuesday (by midnight) – responses to discussion questions due (email paragraph to group).

Thursday (by midnight) – respond to one other student’s post – as if you’re having a conversation.

This is the schedule:

 

 

 

 

 

 

Points earned

Points at risk

 

 

 

Assignments and tests

Participation

Date Due

Assignment

Business Reference and Bibliographic Instruction  (May 31 - June 7, 2003)

 

 

5

May 31, 2003

Group project - create a handout / outline for teaching a basic business class

 

 

2

June 3, 2003

Respond to discussion question

 

 

2

June 5, 2003

Respond to one other student's discussion question posting

 

 

5

June 7, 2003

Quiz (Business Reference and B.I.)

 

 

 

 

 

Company / Investment Information  (June 8-28, 2003)

 

 

2

June 10, 2003

Respond to discussion question

 

 

2

June 12, 2003

Respond to one other student's discussion question posting

 

 

2

June 17, 2003

Respond to discussion question

 

 

2

June 19, 2003

Respond to one other student's discussion question posting

 

 

 

June 20-24

Instructor in Toronto

 

 

2

June 24, 2003

Respond to discussion question

 

 

2

June 26, 2003

Respond to one other student's discussion question posting

 

10

 

June 28, 2003

Assignment - Company Report

 

 

5

June 28, 2003

Quiz (Company / Investment information)

 

 

 

 

 

Industry / Comparative Information  (June 29-July 12)

 

 

2

July 1, 2003

Respond to discussion question

 

 

2

July 3, 2003

Respond to one other student's discussion question posting

 

 

2

July 8, 2003

Respond to discussion question

 

 

2

July 10, 2003

Respond to one other student's discussion question posting

 

10

 

July 12, 2003

Assignment - Company / Industry report

 

 

5

July 12, 2003

Quiz (Industry information)

 

 

 

 

 

Marketing Information  (July 13-26)

 

 

2

July 15, 2003

Respond to discussion question

 

 

2

July 17, 2003

Respond to one other student's discussion question posting

 

 

2

July 22, 2003

Respond to discussion question

 

 

2

July 24, 2003

Respond to one other student's discussion question posting

 

10

 

July 26, 2003

Assignment - Marketing Plan

 

 

5

July 26, 2003

Quiz (Marketing information)

 

 

 

 

 

International Company Information  (July 27 - August 2, 2003)

 

 

2

July 29, 2003

Respond to discussion question

 

 

2

July 31, 2003

Respond to one other student's discussion question posting

 

10

 

August 2, 2003

Assignment: International Company Report

 

 

 5

August 2, 2003

Quiz (International Company Information

 

 

 

 

 

Management Information  (August 3 - August 8)

 

 

2

August 5, 2003

Respond to discussion question

 

 

2

August 7, 2003

Respond to one other student's discussion question posting

 

 

0

August 8, 2003

Quiz (Database search strategy)

 

 

 

 

 

 

 

 

 

 

FINAL EXAM  August 9 – Full day meeting at Fullerton campus.  Review and final exam.

 

60

 

August 9, 2003

Final

 

 

 

 

 

Total Points

100

 

 

 

 

Blackboard: This class (Libr 220-- Summer 2003 -- Fullerton [Business Resources and Information Services]) is available on Blackboard. Students can enroll via Blackboard as of May 22, 2003. For information on how to create an account and enroll in a Blackboard site, please see the SLIS Blackboard tutorials.

Grading
Participation through email discussion and quizzes is mandatory. You will lose points if you do not participate.

Other than participation the grading is based on four short writing assignments and a final exam.

10 pts. Company Report
10 pts. Company / Industry Report
10 pts. Marketing Plan
10 pts. International Company Report
60 pts. Final Exam
100 pts. TOTAL

 

 


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It was last updated on May 23, 2003